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Immersive Rare Launch
Louis XIII ·
Conception of The Art of Wonder, an immersive storytelling-led event honoring the rare release of Louis XIII Cognac’s Rare Cask 42.1. Framed around the momentous opening of the cask, the multi-sensory experience unfolded through commissioned artworks and bespoke installations, evoking the rarity, craftsmanship, and legacy embodied in the 775 decanters made available worldwide.